SITUATION
Election Campaign Community Engagement
An upcoming election needed to increase voter turnout. A compelling campaign was needed to deliver the voting message across the region to increase community engagement.
SERVICES
- Branding and identity visuals
- Digital brand strategy
- Communications planning
- Community engagement strategy
- Social media strategy
- Fan engagement
- Public relations
- Digital design
- Digital product design
- Website microsite design
- Content management system
- User experience testing
- Social media support
SOLUTION
The town was painted yellow and blue with outdoor signage and way-finding. The campaign was in four languages; English, French, Italian and Punjabi. Promotional t-shirts, cups, hats were produced along with social media and digital driving campaign engagement.
SUCCESS
A digital platform connects clinicians and patients while delivering the gynaecology technology to modernize care and improve the lives of women suffering with pelvic floor disorders.
COLLABORATIONS
Case StudyYork University
York University, one of Canada's largest universities and a premier education and public research campus located in the heart of Toronto.
Case StudyDufferin County
Located south of Georgian Bay and on the fringe of the Greater Toronto Area within Ontario, Dufferin County is home to 60,000 residents living in and around the City of Orangeville and its surrounding region.
Case StudyCircuit IQ
A review of the mobile application prototype leads to user journey mapping, user interface design changes, and modifications to the application screen flow.
Case StudyCIGI
Founded in 2001, the Centre for International Governance Innovation is an international governance think-tank located in Waterloo, Ontario.