SITUATION


New Technology Changing Old Health Care Conventions

Pelvic floor disorders are life altering and devastating. Women are suffering from an underserved and stigmatized health issue and care needs to significantly improve and be modernized.

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SERVICES

  • Brand strategy
  • Design thinking sessions
  • Primary market research
  • Branding & style guidelines
  • Logo & identity visuals
  • Brand style guidelines
  • User interface design
  • Technology strategy
  • Digital product design
  • Platform prototyping
  • Facilitated focus groups
  • User experience testing
  • Minimum viable product
  • Technology roadmapping
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SOLUTION


A clinician portal and complimentary patient portal application will work in sync together to modernize treatments. The patient portal will guide women suffering from pelvic floor disorders through a patient journey providing a path to better care. Critical patient information gathered from the patients will inform clinicians, collecting data and providing data visualizations of the key information needed to simplify the diagnosis and treatment of a complex condition.

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SUCCESS


A digital platform connects clinicians and patients while delivering the gynaecology technology to modernize care and improve the lives of women suffering with pelvic floor disorders.

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COLLABORATIONS
 

  • Case Study
    Alarmforce

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  • Case Study
    The Cooperators

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  • Case Study
    Balsillie School of International Affairs

    A project of critical importance in The Cuban Missle Crisis needed a creative digital media team to deliver the historical moments of this world changing event to the internet.

  • Case Study
    PEO

    With over 83,000 members and 36 chapters, Professional Engineers Ontario is a statutory licensing organization founded in 1822 to regulate the practice of professional engineering in the province of Ontario.