SITUATION
Electrical Panels Need To Be Transformed
Outdated circuit panels in residential and commercial breakers create frustrations, inefficiencies and problems for electricians trying to provide service to buildings.

SERVICES
- Design thinking sessions
- Market scan & strategy
- Investment advising
- Funding models
- Technology strategy
- User interface design
- User experience design
- Application prototyping
SOLUTION
In a collaboration with entrepreneurs, founders and investors, a design thinking session and market scan identifies market opportunities. A review of the mobile application prototype leads to user journey mapping, user interface design changes, and modifications to the application screen flow.
SUCCESS
An evaluation of the user journey and screen flow refines the user interface design provides an improved user experience. Focus group testing following leads the mobile application launch into the market.

- Case Study
Scotiabank
Challenged to find a way to educate consumers of card benefits, a mobile app is designed to understand your lifestyle.
- Case Study
Alarmforce
Mad Hatter was enlisted to help AlarmForce improve its home surveillance systems, a mobile application needs to be designed and developed for secure monitoring.
- Case Study
Africa Portal
The Africa Portal is an online resource that seeks to broaden the availability, accessibility, and use of policy research on issues critical to the future of Africa.
- Case Study
Huron University
Huron University College was established in 1863 as the founding college of The University of Western Ontario. The institution was in need of a rebrand of its own kind.